What is it?
A gloss treatment, also referred to as a color glaze or a glaze treatment, gives your hair shine, boosts dull and lifeless hair and helps smooth flyaways.
Gloss treatments can be clear or tinted. Both types of treatments revitalize hair; tinted treatments can help enhance or maintain color, as well. Tinted options range from brighter blonde (to cancel out brassiness) and gold (to bring out warmth in your strands) to red or brown hues (to bring out the warmth in darker shades of hair).
While gloss treatments aren’t an alternative to color, they do help enhance and refresh your current color, bring out subtleties and can be a good introduction to hair color for someone with virgin (aka never-been-colored) hair.
Why should I get one?
Gloss treatments are great conditioning tools, so if your locks are dry and lifeless, ask your stylist about their gloss options to bring back your moisture and shine.
If you regularly color or highlight your hair, gloss treatments can give you an added boost between colors. Blondes are especially prone to flyaways and damage, so gloss treatments also help smooth and strengthen you lighter-haired ladies.
How long does it last? What’s it cost?
Gloss treatments are demi-permanent, which means they last about four to six weeks before washing/fading out. You could get them every six weeks or so with your regular trim and be just fine.
So with that said, I have over processed hair damaged from bleach. But I tried to go light brown and it looked good for about a month, and then my roots and “older” hair started to differ in color because the top of my head was more alive than the bleached out bottom parts. Salon Benjamin corrected this by applying a gold gloss to even out the two different hair colors.
I had the pleasure of Alan looking over my hair while Megan processed the gloss treatment and blow-dry. Thanks to them and their complementary hair consultations and tips, my hair is more evenly colored than before! Everyone inside Benjamin was friendly and I have to say this way the prettiest salon I have ever been to in my entire life.
Salon Benjamin is located on 8910 Melrose Avenue, West Hollywood, CA 90069.
This is Benjamin’s About Statement.
“BENJAMIN is a Los Angeles based hair care brand founded in 2012 by Benjamin Mohapi. At the West Hollywood salon, BENJAMIN with NEGIN ZAND, Mohapi developed a style of hairdressing that reinforces an understated and inclusive approach to simple beauty. With a dedication to craftsmanship and a focus on the highest quality product, everything created at BENJAMIN is so done with the design of achieving the exceptional.
In contrast to the aesthetic of many hair care brands, BENJAMIN carries the clear message that beauty is in everyone and it’s this that has given the brand its unique identity. The flagship West Hollywood salon and accompanying apothecary is set in a standalone building in the heart of the city’s most sophisticated lifestyle area.”
Stars such as Cameron Diaz, Portia de Rossi, and others have also been spotted leaving Salon Benjamin.
I’d like to thank my friend Amelia for the opportunity to get my hair done here as a hair model with the awesome members of the salon team.